Categories
Please see the following descriptions for more information on each category.
App of the Year – Health & Fitness
Judges will be looking for exceptional design, UX and the best app of the year in the health and fitness vertical.
App of the Year – Retail / Shopping
Judges will be looking for exceptional design, UX and the best ecommerce / retail app of the year.
App of the Year – Travel / Leisure
Judges will be looking for exceptional design, UX and the best app of the year in the travel or leisure vertical.
App of the Year – Fintech
Judges will be looking for exceptional design, UX and the best Fintech app of the year.
App of the Year – Entertainment
Judges will be looking for exceptional design, UX and the best Entertainment app of the year.
App of the Year – News
Judges will be looking for exceptional design, UX and the best News app of the year.
App of the Year – Education
Judges will be looking for exceptional design, UX and the best Education app of the year.
App of the Year – Children’s
Judges will be looking for exceptional design, UX and the best Children’s app of the year.
App of the Year – Food & Drink
Judges will be looking for exceptional design, UX and the best Food / Drink app of the year.
App of the Year – Media / Publishing
Judges will be looking for exceptional design, UX and the best Media or Publishing app of the year.
App of the Year – Music
Judges will be looking for exceptional design, UX and the best Music app of the year.
Gaming App of the Year
Judges will be looking for exceptional design, UX and the best Gaming app of the year.
Indie App - Game of the Year
Judges will be looking for exceptional design, UX and the best Indie Game app of the year.
App of the Year – VR
Judges will be looking for exceptional design, UX and the best VR app of the year.
App of the Year – IoT
Judges will be looking for best use of technology, exceptional design, UX and the best IoT app of the year.
Best Social Food App
Judges will be looking for exceptional design, UX and the app of the year delivering Social Food.
B2B / Business App of the Year
Judges will be looking for exceptional design, UX and the best B2B or Business app of the year.
App of the Year – Productivity
Judges will be looking for exceptional design, UX and the best Productivity app of the year.
Social Media App of the Year
Judges will be looking for exceptional design, UX and the best Social media app of the year.
Photo / Video App of the Year
Judges will be looking for exceptional design, UX and the best Photo / Video app of the year.
UK App of the Year 2018
An overall best app of the year category covering any sector / vertical.
Best Design / UX
Judges will be looking for an app which demonstrates exceptional design and UX.
Best Mobile/App Marketing campaign
Judges will be looking for exceptional design, UX and the best Mobile app of the year.
Innovation Award
Judges are looking for outstanding innovation in app design or delivery.
UK App Developer of the Year
Recognizing an individual who has been behind or responsible for the development of incredible, inspirational apps.
In-House App Team
Judges want to reward an in-house team who are developing apps for their company. Judges will be looking for innovation, great design and UX, exceptional company culture, training and development programmes and staff retention.
UK App Agency of the Year – Small
Judges want to reward a small agency (up to 10 employees) who are developing exceptional apps for their clients. Judges will be looking for outstanding business results, client wins, client retention, innovation, great design and UX, exceptional company culture, training and development programmes and staff retention.
UK App Agency of the Year – Medium
Judges want to reward a medium agency (11 to 50 employees) who are developing exceptional apps for their clients. Judges will be looking for outstanding business results, client wins, client retention, innovation, great design and UX, exceptional company culture, training and development programmes and staff retention.
UK App Agency of the Year – Large
Judges want to reward a large agency (51 to 100 employees) who are developing exceptional apps for their clients. Judges will be looking for outstanding business results, client wins, client retention, innovation, great design and UX, exceptional company culture, training and development programmes and staff retention.
